These days, selling a house is anything but simple and easy. Due to the current economic situation and the fact that many house buyers are overly cautious or picky, the entire process of selling your house can be quite expensive and time-consuming. Of course, almost every home seller nowadays knows that the keys to making a good sale include not only proper pricing but also effective marketing.
For Sale By Owner
Now, it is no secret that the majority of home sellers rely on the services of real-estate agents to market and sell their houses. This is not surprising because many real estate agents truly work hard to conduct the advertising effort in the best way possible. However, in the last few years, there has been a new method of selling houses gaining more and more popularity. That method is more commonly known as FSBO (For Sale By Owner). If you are unfamiliar with this new trend, let us guide you through some of its most notable advantages.
The biggest advantage of FSBO is the fact that there is no commission. On average, real estate agents charge a 6% commission on a successful sale. With the FSBO approach, you are the one who is in control and who conducts the negotiations, sets the appointment times, and picks the prices. Also, If you hire a real estate agent, they will walk people around your home at any time of day, which will require you to be ready for buyers to roam around your house at any moment.
You know your house best
There is hardly anyone who knows your house and its amenities better than you, and that includes your agent as well. An agent will surely try hard to remember the features of your house, along with other houses they are currently trying to sell. However, you cannot always count on them to learn all the features, both major and minor ones. That is why you should market your house on your own.
A plethora of listing options
Nowadays, you can rely on a plethora of channels and networks to advertise and list your house. For, example, you can put up ads on popular websites, in your local papers, or place an attractive sign on your lawn.
Reap the benefits of your hard work
If you decide to hire and work with a real estate agent, it does not mean you can just sit back, relax and wait for a good sale. You will still have a lot of work to do. This will include keeping the house in mint condition and making the necessary repairs. Of course, it will also include having your daily schedule constantly interrupted by house showings and potential visitors.
Additionally, when making final negotiations, you and your potential buyer will most likely hit a roadblock when trying to include the agent’s commission fee into the final price, which will only make the negotiations more complicated. On the other hand, even though selling your house on your own will require plenty of effort, you can be sure the reward will be pretty handsome.